FOOTWEAR
& APPAREL EXPERTISE | ACI knows footwear
& apparel.
When
it comes to providing public relations
and marketing services in the footwear
and clothing industry, ACI has been the
right fit since its founding. What separates
ACI from other agencies in this field
is that we don’t just provide publicity
support—we assist our clients in
the development and execution of comprehensive
communications plans. We understand that
the sell-in to retailers is just as important
as the sell-through to consumers.
To this end, ACI can develop and implement
business-to-business strategies that
help our clients build relationships
at all levels. This includes the creation
of consistent direct mail campaigns,
leveraging of trade shows, implementation
of special events and development of
in-store promotions.
As
for publicity, ACI provides “New
York agency” results without the
sticker shock. Through the years, we
have developed personal relationships
with the leading national consumer media,
which leads to hundreds of placements
on behalf of clients. In addition to
making the high-profile placements, we
understand the value of local market
and trade media, and have a proven track
record of success at these levels, too.
Category experience includes footwear
and apparel brands such as:
- Rocky
Outdoor Gear
- Durango
Boot
- Georgia
Boot
- Colonel
Littleton
- Lehigh
Safety Shoes
- Dickies
Footwear
- Mephisto
- Murtosa
|
